Revenue growth tactics
Corporate Finance Institute

Product Managers: Six Tactics to Drive Revenue Growth

It’s especially hard for products in the late majority and laggard phase of the Technology Adoption Life Cycle

John Mecke
9 min readOct 1, 2021

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Growing revenues is a challenge for all product managers. The further along a product is in the Technology Adoption Life Cycle, the harder it gets. A company’s valuation, whether they are a…

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John Mecke

John has over 25 years of experience in leading product management and corporate development organizations for enterprise firms.