Proof That Medium SEO Works
It will often outrank your website on Google
If you ever wondered if Medium is good for SEO, I can offer some tangible proof. I have been blogging at DevelopmentCorporate.com for 12 years. I write about enterprise software product management and mergers/acquisitions. It is a niche blog that gets some decent traffic. I have been republishing my content on Medium since late 2018. Recently I discovered that an article from my blog that I republished n Medium ranked #1 for a Google search term. My original post on my blog ranked #3.
Everyone Wants to be on Page 1 of Google
There is a saying “Page 2 is where Google Search results go to die” Everyone wants to be on Page 1 of Google. SEO stats back that up. Here is a chart of organic search click-thru rates by Google search position for 2021:
For my blog, I have had some modest success getting ranked on page 1. Here is some data from Google Search Console about how my content has ranked over the past 12 months: