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Why is a $120 million ARR SaaS Company Worth $7 Billion?
There are a lot of reasons behind Gong’s success
In 2019 I wrote a post about an interesting startup called Gong.io. Gong is a revenue intelligence platform for B2B sales teams. It helps close more deals by shining the light on your team’s sales conversations. It records, transcribes, and analyzes sales calls so you can drive sales effectiveness across your entire team. In my post, AI Listened to 1,000,000 Sales Calls — What Do You Think It Learned?, I reviewed Gong’s core technology and value equations. I found it interesting but was concerned that sales reps would resent another inspection tool into the day-to-day work. Today a few random articles about Gong popped up in my feed. I did a little research into Gong’s recent performance. I asked myself “Why is a $120 million ARR SaaS Company Worth $7 Billion?”
What is Gong.io?
Gong is a SaaS application for sales teams. It records, transcribes, and analyzes sales telephone or video calls using artificial intelligence. Some of the things Gong can analyze include: